SKUstudio
Product Description Writing Service
Sell more, with great product descriptions that engage your potential buyers
Good product descriptions are essential for any e-commerce site that sells products or services. They inform your customers, provide an engaging experience in every channel and really sell your products, just as a sales person would in a store.
Good product descriptions deliver a higher conversion rate and often a higher average basket size on your website. They increase the purchase rate of higher price point products and allow you to seamlessly cross-sell into other products. The SEO benefits reduce marketing costs by making your products easy to find on search engines, which means that you’ll be spending less on paid marketing.
Experienced e-commerce businesses know that the benefits of sales uplift and lower marketing costs means that making an investment in good product descriptions is a normal part of running their websites.
How we work
We provide you with a briefing form so you can describe the structure, tone and other requirements of your descriptions. Descriptions are written to drive SEO, either to our standards or your own.
Using our team of experienced copywriters, we can write product descriptions using as little as an image. All we need is a list of your products that require a description. We then share the copy for you to review and approve.
Our product descriptions are proofread by a senior copywriter. You can easily approve your copy using our SKUlibrary platform and we will then provide the descriptions to you in your desired format.
Why choose SKUstudio
Creative Expertise
Our team of creatives have extensive experience working with large retailers and high profile brands across all categories. You can trust them to make your products stand out, drive more engagement and increase your sales both online and in-store.
Exceptional Teamwork
Our professional team of photographers, stylists and editors collaborate to take care of all the technical and stylistic aspects of your photoshoot, providing you with high-quality images.
High Quality
Our systems and processes can be tailored to your exact specifications, providing you with high volume, quality images to be used in print and across your digital channels.
Lower Costs
We can provide you with the ability to make real-time approvals from the comfort of your desk and our quick turnaround times at a low-cost, means you can maximise the results of your photoshoot.
Other services
Ghost Mannequin photography
Ghost mannequin fashion photography is very effective in showing the fitting of a garment and highlighting the finer details and textures.
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Lookbook Fashion Photography
This type of photography provides a visually appealing ‘lookbook’ of professionally-styled images of your products.
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Flat Lay photography
Flat lay photography is a simple, fast, and cost-effective way to market your brand.
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General Merchandise Photography
SKUvantage caters for your general merchandise & industrial photography needs with categories including hardware & homeware.
Find out moreExplore our solutions
CREATE
Our awesome product content production team deliver high quality product photography, renders, data transcription, 360 spins, video and product descriptions.
You name it, we’ve done it.
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MANAGE & SHARE
The SKUlibrary platform makes creating, managing & distributing product content much easier, for retailers, wholesalers and suppliers.
We actually use our own platform!
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SOURCE
Get product content from your suppliers with an easier process for your business and theirs. Our managed service is used by many leading retailers and wholesalers.
Get more content with less effort.
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