Oroton uses SKUlibrary Product Information Management platform;

Good product descriptions are essential for any e-commerce site that sells products or services. They inform your customers, provide an engaging experience in every channel and really sell your products, just as a sales person would in a store.

Good product descriptions deliver a higher conversion rate and often a higher average basket size on your website. They increase the purchase rate of higher price point products and allow you to seamlessly cross-sell into other products. The SEO benefits reduce marketing costs by making your products easy to find on search engines, which means that you’ll be spending less on paid marketing.

Experienced e-commerce businesses know that the benefits of sales uplift and lower marketing costs means that making an investment in good product descriptions is a normal part of running their websites.

How we work copywriting services;

How we work

We provide you with a briefing form so you can describe the structure, tone and other requirements of your descriptions. Descriptions are written to drive SEO, either to our standards or your own.

Using our team of experienced copywriters, we can write product descriptions using as little as an image. All we need is a list of your products that require a description. We then share the copy for you to review and approve.

Our product descriptions are proofread by a senior copywriter. You can easily approve your copy using our SKUlibrary platform and we will then provide the descriptions to you in your desired format.


Why choose SKUstudio

Other services

Ghost mannequin fashion photography

Ghost Mannequin photography

Ghost mannequin fashion photography is very effective in showing the fitting of a garment and highlighting the finer details and textures.

Find out more
Lookbook fashion photography services

Lookbook Fashion Photography

This type of photography provides a visually appealing ‘lookbook’ of professionally-styled images of your products.

Find out more
Flatlay fashion product photography

Flat Lay photography

Flat lay photography is a simple, fast, and cost-effective way to market your brand.

Find out more
General merchandise product photography

General Merchandise Photography

SKUvantage caters for your general merchandise & industrial photography needs with categories including hardware & homeware.

Find out more

Explore our solutions

Sydney studio product photography solutions


Our awesome product content production team deliver high quality product photography, renders, data transcription, 360 spins, video and product descriptions.

You name it, we’ve done it.

Learn more
Product information management system


The SKUlibrary platform makes creating, managing & distributing product content much easier, for retailers, wholesalers and suppliers.

We actually use our own platform!

Learn more
Vendor portal service


Get product content from your suppliers with an easier process for your business and theirs. Our managed service is used by many leading retailers and wholesalers.

Get more content with less effort.

Learn more