SIMPLIFIED MANAGEMENT OF BOTH PRODUCT & DIGITAL ASSETS

Products can have related digital assets. You want to manage these easily, have a single source of truth and avoid the chaos of shared drives.

But doing this for both product images and non-product assets is a challenge. Different types of assets need to be treated differently, leading to multiple systems and confusion. Until now.

A unique solution to sharing collections of assets

The video illustrates how SKUlibrary DAM capability can be used to share collections of assets associated with a product. This saves time in distributing social, marketing, commercial and other files related to a specific product of brand.

SKUlibrary DAM capability helps to keep related assets organised so they can be shared rapidly internally and externally, helping to drive value from your product content

Treat products and assets separately and appropriately;

Treat products and assets separately and appropriately

Products have multiple images, data models and rich media. Digital assets have other requirements including information on usage rights, dates and context. Each type of asset can be stored in SKUlibrary with the necessary information appropriate for it.

Link assets to products and share the collection;

Link assets to products and share the collection

Digital assets can be related to an individual product, or to a whole brand. Then you want to share them with all together with someone – an agency, a retailer or a colleague. SKUlibrary makes this very easy to do.

Resize images on download;

Resize images on download

Images can be resized and renamed at the point of download and shared with a recipient using a download link. You can also rename assets according to retailer’s naming convention and perform other transformations including trimming for planogram and removing the background.

Why choose SKUlibrary

Widest distribution network

Our software has the widest distribution network for product content, with hundreds of retailers of all types and sizes accessing the platform to source their suppliers’ product content every week, either through manually downloading content or API feeds.

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Open catalogue

SKUlibrary has become the industry destination for retailers for free product content. The platform is free to use for retailers and with instant sign up, the number of retailers grows every week, and because of this, less effort is needed to get great content in front of buyers.

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Easy to use platform

SKUlibrary is designed for ease of use, by any user, no matter what their technical competence. This means we consistently achieve a ‘net promoter score’ of over 50 for retailer users.

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Single source of truth

Save time rekeying product content and keeping everything aligned across your business, by using SKUlibrary to feed product content through to brand sites, ecommerce platforms and other business systems.

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Share content without file sharing programs

SKUlibrary is designed to make it incredibly easy to share images and content internally and externally without having to go to the trouble of using file sharing programmes. In a few clicks you can share all the images and data of a collection of products with anyone.

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Feeds to other third parties

We integrate with a variety of third parties to support our clients digital strategy. This avoids our clients having to rekey content and ensures the same product content is being distributed everywhere.

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We actually use our own product

SKUlibrary is the platform developed by SKUvantage to manage the product content production for our clients. So our photographers, editors, copywriters, and data entry teams use SKUlibrary all day.

This means we need to make it as efficient and easy to use as possible to give our clients high quality, low cost product content. Our colleagues don’t have to suffer the pain of product content. Why should you?

Solve your product content challenges

To book a demo or arrange a discussion to learn how SKUlibrary and SKUvantage services and solutions can help you get better and more product content in front of buyers faster and with less effort, please just get in touch.