An integrated solution to product content
Good product content is an essential requirement to compete. But it is challenging to do well. We provide a one-stop shop to help manufacturers, retailers and wholesalers get good product content in front of buyers, with less effort.
Whatever your product content problem, we likely have a solution.
The SKUvantage Solution Suite
During our decade of expertise across a diversity of sectors and clients, we have developed a suite of services and technology that help to drive sales, brand engagement and reduce business process costs, with high quality product content, that is efficiently created, source, managed and distributed.
Save time & stay organised
SKUvantage provides a solution to the challenges of creating, managing & distributing product content.
Share product
content easily
An investment in product content is highly compelling. It is the 1% of your marketing budget that drives the performance of the other 99%! Book a demo to learn how SKUlibrary and SKUvantage services and solutions can help make your products look good online.
Get richer content in front of buyers
Rich product content is the best way to differentiate the presentation of your products and drive sales. Learn how we can support your brands look as good online as they can.
Easily manage product lifecycle
If getting a clear view of the status of your products is something you are missing, request a demo to learn how we can help your teams priorities.
Easily source product content from suppliers
Your team has better things to do than chasing suppliers for product content. We are experts in navigating these challenges. You save time and effort, which is better spent delighting customers.
Fast, low cost, CGI & render creation
If your products are a challenge to photograph, then turn to renders! Please get in touch for a competitive quote.
Interactive 360 spins
Creating a 360 spin may not be as costly as you think. It certainly pays dividends by creating a more engaging experience with your product.
Transcribe data from product packaging
Not many people enjoy transcribing product data from packaging. From having done this on tens of thousands of products, we know it isn’t fun. So let us do it for you.
Low cost barcode verification
Get your products to shelf with less fuss and stress with low cost, fast barcode verification reports.
We actually use our own product
SKUlibrary is the platform developed by SKUvantage to manage the product content production for our clients. So our teams use SKUlibrary all day.
This means we need to make it as efficient and easy to use as possible to give our clients high quality, low cost product content. Our colleagues don’t have to suffer the pain of product content. Why should you?
“Digital execution is a key component of L’Oréal’s global strategy. It is essential that we work with partners who can help us deliver on our digital objectives for us to achieve our broader goals. We have worked on the SKUlibrary platform for over 5 years and this has been a critical factor in our success.”
“The Salsify team has been critical to the success of our ecommerce business. Their easy to use SKUlibrary platform provided a welcome relief from using spreadsheets & shared drives to manage data & images, whilst keeping our product range organised & easy to update. The SKUcapture process has been essential in sourcing product content from suppliers & giving us capacity to source the quantity of product images & data for a successful launch.”
“As part of developing our B2B digital strategy, Nutrien Ag Solutions needed to source as much content as possible from a large supplier base with a very broad spectrum of digital sophistication. After attempting this ourselves, which resulted in relatively poor compliance from suppliers and high workload for our team, we engaged with the SKUlibrary platform in 2017 to solve this critical requirement so that our digital strategy could move forwards.”
“People are confused about what food to feed their pet and the wealth of information online is overwhelming to the consumer. We’ve worked with SKUlibrary throughout the last year to ensure we at Real Pet Food Co. deliver clear and concise content and imagery to the consumer. SKUlibrary photographed 300+ of our product images and copywrote informative product descriptions for each and every product within our range. Thanks SKUlibrary for all your work!”
“The content provided by SKUvantage enables us to populate our own product information management system with up to date product content, and also give a full set of product images and data content to our retailer customers. Our brands have benefited with an improved presentation of product features on retailer web sites, with minimal effort from our business. SKUvantage has been an excellent partner. They adapted to our needs and provided a fit for purpose solution to help meet our business objectives.”
“The SKUvantage team were super professional and responsive throughout the set up of our more than 600 SKUs on SKUlibrary. They were very quick to answer any of our queries and help troubleshoot. They were happy to re-shoot any images we weren’t 100% satisfied with and would always call to double check things before proceeding. Nothing seemed like too much trouble. A great team to work with!”
“SKUlibrary has enabled Accolade to easily and accurately house and share our images, information and assets across our brands worldwide. SKUlibrary’s ability to tailor access and content to our global teams makes it easy to conduct business whilst ensuring the correct elements are safeguarded or shared. It has changed the way we work with customers and suppliers and is now an essential tool for Accolade.”
“Salsify PXM has enabled Kraft Heinz to automate many steps throughout the product content process that previously absorbed a lot of time, effort and resource. As a result, we were able to shift our focus and attention from updating multiple end-touchpoints, to instead ensuring that our one source of truth is as accurate and complete as possible. Once a quality foundation was set in place, we were then able to redirect our resources into enhancing the quality and breadth of our product images, attributes and description fields. This has contributed to a more seamless online customer experience for our Kraft Heinz products.”
“Migrating to Salsify provided the ability to centralise, connect, and automate product content to help improve efficiency, scalability and flexibility into new markets and channels. Before Salsify, it would take the team weeks to get products to market, and hours of internal and external resources to connect to a new channel – now it can be done in days. With the support of DigiShelf, we were able to build a structured yet streamlined PIM that will support Oroton for years to come.”
Get in touch
SKUvantage provides a solution to the challenges of creating, managing & distributing product content. Our technology & services are a one-stop shop, avoiding the effort of managing different suppliers.