Beneath Rejection specialises in limited edition t-shirts, with each design only being printed 100 times. Georgie, the founder, approached SKUvantage about doing a model photo shoot and some flat lay photography for a range of their clothing.
With a cool, hipster vibe Beneath Rejection wanted a model who would reflect this. We work closely with Chadwick’s modelling agency and picked out Troy, a tattooed model who reflects the brand aesthetic perfectly. We shot Troy wearing the clothing on a white background – perfect for e-commerce purposes. At the end of the shoot there was a bit of time left over, so our photographer took this opportunity to create some cool, lookbook style images with a grey background.