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Every well-executed strategy starts with a clear goal. And every clear goal can be identified by asking a simple question: Where are you now — and where do you want to be?…
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Key performance indicators (KPIs) are essential for brand manufacturers to gauge both successes and failures. Leaders must focus on the essential digital product metrics that will help them meet their unique goals. Too much data can blur the appropriate next steps for your team, leaving them chasing irrelevant or unactionable information…
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