The SKUvantage Blog

The page includes some articles related to how to drive value from product content. There are significant resources over at Salsify

What Is The Average Conversion Rate for Ecommerce – How Do I Boost It?

Boost this rate, and revenues increase. But it’s not always so simple. This post outlines steps to take to drive up ecommerce conversion.

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How To Build an Ecommerce Marketing Strategy

Understanding the basics can help position brands just starting to dip their toes into ecommerce marketing to create a winning digital shelf plan.

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What Is Digital Transformation?

Brands and retailers must embrace digital transformation to give their teams the tools to keep up with modern commerce.

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How to Rationalise your IT Architecture for Better Product Data

The solution will come down to analysing your IT architecture and adopting a scalable approach to streamlining your product information systems. 

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9 Best Product Page Examples to Inspire you in 2023

2023 is your chance to stand out against competitors and show shoppers why they should buy from you. Here’s a list of the best product pages.

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Consumer Trend Forecasting: What To Expect in 2023

Consumers want to know what the next hottest trend will be, and brands and retailers want to make sure they’re in on the action. 

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